Social bookmarking is still a new idea and a few years ago there was no such thing as social bookmarking software! Internet technology moves very fast and it has now become very popular and it has also been found to be a highly effective way of promoting your website content.
The idea of social bookmarking is quite simple really - you take the URL of some content page and you post this to a social bookmarking site and it is available to be seen by the community of that site. Some of the really big sites like Digg are some of the most popular sites on the whole of the Internet and they have millions of visitors each day. It’s called ’social’ bookmarking because the members of the site can vote for the submissions that they find interesting and the popular ones with lots of votes get a ton of publicity hence why it becomes a useful method of promotion.
Saying that, popular sites like Digg have so many submissions that it is actually not very easy to make yours stand out but there’s another advantage to social bookmarking which doesn’t rely on popularity and that is the backlink to the page you’re bookmarking. Every bookmark at one of these sites creates a backlink to your page and they can be quite powerful as you have control over how the backlink is stored - you are able to type your own titles, descriptions and tags for the bookmarks so you can put your desired keywords in there.
But stay with me here - why stop at a single site for your bookmarks? Social bookmarking sites are now so popular that there are literally thousands of them on the Internet! You are free to use as many of them as you like to promote your content. There’s only one thing stopping you and that is time. You can usually bookmark a page in just a minute or two but when you’re hitting multiple sites this time soon adds up and before you know it, an hour has gone by! This is where the use of automated software comes into its own.
Social bookmarking software can cut that time down to a tiny fraction of what you would spend doing it manually. It can automate the submission process to all of those sites for you. There’s various products around and they all work differently but a decent one would allow you to enter your bookmark information just once and it submit that bookmark to a whole load of sites all on auto-pilot. This is what computers were designed for - why spent your time if you don’t have to?
You can bookmark all sorts of web content - articles, videos, podcasts, editorials, photos and so on. As long as it provides value in some way it is worth bookmarking. When you use social bookmarking software to automate the process for you, you have a strategy to create a stream of backlinks to all of your best content in just minutes!
IMAutomator is a free tool that automates the process of building backlinks to your website. It is social bookmarking software that submits your bookmark to multiple sites in a completely automated fashion and also allows you to spread your submissions over a period of days which looks better to the search engines.
